Capture your donors’ attention with compelling creative
The world of fundraising is full of possibilities, how those possibilities become reality hinges on your ability to meaningfully connect with your donors and prospects.
It all starts with compelling creative. Well actually, it starts with listening.
Together with you, our creative team listens to your donors by reviewing past campaigns and future goals. What worked? What didn’t? While we may know how to communicate with donors broadly, each campaign is unique and donors deserve to be communicated with, uniquely.
As Dale Partridge author of People over Profit says, “Speak to people how they need to hear it, not how you want to say it.”
Our creative team develops campaigns that grab your donors’ attention with:
- heartfelt copy that works in concert with,
- memorable imagery that fits within your corporate standards; and
- a meaningful appeal that builds donor loyalty and elicits action.
Ultimately, your donors must feel connected with you and your cause, feeling a shared sense of values and beliefs that compels them to act.