Ongoing acquisition of new donors

In the for-profit world, subscriber-based businesses such as premium cable channels and online or print periodicals all face the same reality: some degree of subscriber attrition is to be expected. Thus, an ongoing investment in recruiting new customers is not a luxury but an essential component of the subscription-based business model.

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Our Clients Say It Best

Our partnership with CIPD has been a consistent highlight of our Annual Campaign program, and we’re so grateful to get to do this work together. CIPD exhibits incredible attention to detail and great depth of knowledge, all while completing projects with seamless execution. And, the extensive analytics they provide are instrumental in informing our overall strategy. Beyond CIPD’s skill set and high-quality customer service, I truly look forward to our communications and ongoing interactions throughout the year. Their whole team is genuine and authentic in their desire to advance our mission, and we are grateful to have them standing with us!
Lauren D.Nonprofit Social Services client

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